{"id":15505,"date":"2021-03-29T08:17:59","date_gmt":"2021-03-29T08:17:59","guid":{"rendered":"https:\/\/www.arthurholm.com\/la-sala-de-reunions-a-lera-post-covid\/"},"modified":"2021-03-29T08:17:59","modified_gmt":"2021-03-29T08:17:59","slug":"la-sala-de-reunions-a-lera-post-covid","status":"publish","type":"post","link":"https:\/\/www.arthurholm.com\/ca\/la-sala-de-reunions-a-lera-post-covid\/","title":{"rendered":"La sala de reunions a l’era post Covid"},"content":{"rendered":"
\n

La sala de reunions, tradicionalment, ha estat un dels llocs m\u00e9s importants de l’oficina d’una empresa. \u00c9s un espai multifuncional que es pot utilitzar com a lloc de reuni\u00f3, un espai on la creativitat pot fluir, un punt focal per iniciar i construir <\/span>relacions<\/span> amb clients, prove\u00efdors, empleats i accionistes, i per descomptat per a la presa de decisions estrat\u00e8giques i la comunicaci\u00f3 dels valors corporatius.<\/span><\/p>\n<\/div>\n

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Per\u00f2 amb l’esclat de Covid-19, la gran majoria dels empleats es van veure obligats a treballar des de casa, amb innombrables sales de reunions deixades estranyament buides durant m\u00e9s de 12 mesos. La pand\u00e8mia va provocar un augment espectacular de l’\u00fas de tecnologies de videoconfer\u00e8ncia i un intent de redefinir l’\u00fas de l’espai d’oficines. Per\u00f2 el cert \u00e9s que ning\u00fa sap del cert com seran els llocs de treball en el per\u00edode postpand\u00e8mia. <\/span><\/p>\n

\n

Alguns estudis recents com ara \u00abTreballar des de casa: massa bona cosa?\u00bb (<\/span> per Kristian Bherens, Sergey Kichko i Jacques-Fran<\/span>\u00e7ois Thisse, publicat pel Centre d’Investigaci\u00f3 Pol\u00edtica i Econ\u00f2mica), revelen que el teletreball i la reducci\u00f3 de la mida de l’espai d’oficines no \u00e9s una cura per a tot. Els investigadors han estudiat com les diferents intensitats del teletreball afecten l’efici\u00e8ncia global de les empreses, aix\u00ed com el seu impacte en l’economia en conjunt. Conclouen que el teletreball \u00e9s una benedicci\u00f3 ambigua: la relaci\u00f3 entre el teletreball i la productivitat o el PIB \u00e9s una \u00abforma d’U invertida\u00bb i augmenta la disparitat d’ingressos; la reducci\u00f3 excessiva dels espais de treball pot ser perjudicial per a tothom i agreujar la desigualtat econ\u00f2mica. <\/span><\/p>\n

\"\"Tot i que, sens dubte, hi ha molts beneficis del teletreball com la reducci\u00f3 del temps i els costos de despla\u00e7ament i, sobretot, la seguretat de poder evitar el contacte directe amb les persones, tamb\u00e9 hi ha alguns costos importants i dif\u00edcils de quantificar, com el deteriorament de l’anomenada \u00abeconomia d’aglomeraci\u00f3\u00bb, que es defineix per l’aglomeraci\u00f3 d’empreses, i els beneficis i proximitat que els seus beneficis poden experimentar de manera espont\u00e0nia i tan propera per interactuar de manera espont\u00e0nia i informal amb els seus empleats.<\/p>\n<\/div>\n

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De fet, National Geographic informa: \u00abTanta gent est\u00e0 tenint experi\u00e8ncies similars que aquest fenomen s’ha conegut com a \u00abfatiga del zoom\u00bb (tot i que aquesta fatiga tamb\u00e9 s’aplica si utilitzeu Google Hangouts, Skype, FaceTime o qualsevol altra interf\u00edcie de videotrucada). ser dur amb el cervell\u00bb. <\/span><\/p>\n

Els humans es comuniquen fins i tot quan no parlen. Per exemple, en una conversa cara a cara, el cervell se centra en part en les paraules que es diuen, per\u00f2 tamb\u00e9 extreu el significat de desenes de senyals no verbals, com ara si una persona est\u00e0 mirant cap a l’altre costat o girada lleugerament, si est\u00e0 inquieta mentre parles o si inhala r\u00e0pidament just abans d’interrompre’t. (Estan avorrits, nerviosos, agitats?) Aquests senyals dibuixen una imatge completa del que es transmet i quina resposta s’espera de l’altre parlant. Els humans van evolucionar com a animals socials, de manera que per a la majoria de nosaltres, captar aquests senyals \u00e9s natural, requereix poc esfor\u00e7 conscient per analitzar-los i, sobretot, pot establir les bases de la intimitat emocional. <\/p>\n

\"\"Per\u00f2 una videotrucada normal afecta aquestes habilitats arrelades i requereix un enfocament constant i intens en les paraules. Si nom\u00e9s podem veure la cara i les espatlles d’una persona, es perd la possibilitat de veure gestos amb les mans o un altre llenguatge corporal. I si la qualitat del v\u00eddeo \u00e9s deficient, no hi ha possibilitats de deduir res de les expressions facials m\u00ednimes, la qual cosa provoca frustraci\u00f3 i una experi\u00e8ncia bidimensional. <\/p>\n

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Un altre problema \u00e9s que les pantalles de diverses persones augmenten la fatiga. La vista de la galeria tensa la visi\u00f3 central del cervell i l’obliga a descodificar tantes persones alhora que acabes no obtenint res significatiu de ning\u00fa, ni tan sols de la persona que parla. <\/span><\/p>\n<\/div>\n

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Aix\u00f2 provoca problemes, com ara que les videotrucades de grup es tornin menys col\u00b7laboratives i m\u00e9s fragmentades, converses en qu\u00e8 nom\u00e9s dues persones parlen alhora mentre les altres escolten, (especialment cert per als participants m\u00e9s t\u00edmids, que expressarien les seves opinions en una reuni\u00f3 cara a cara, per\u00f2 es mantindrien bastant en v\u00eddeos grupals). Com que cada participant utilitza un flux d’\u00e0udio i \u00e9s conscient de les altres veus, \u00e9s impossible tenir converses simult\u00e0nies. Si nom\u00e9s veieu un altaveu alhora, no podreu recon\u00e8ixer el comportament dels participants no actius, cosa que podr\u00edeu veure amb la versi\u00f3 perif\u00e8rica normal.<\/span> <\/span><\/span><\/p>\n

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Per a algunes persones, l’atenci\u00f3 prolongada crea una estranya sensaci\u00f3 que est\u00e0s esgotat, amb el cervell \u00abdifuso\u00bb i no has aconseguit res. El cervell se sent aclaparat amb massa informaci\u00f3 i est\u00edmuls, mentre es concentra a buscar indicis no verbals que no es poden trobar. <\/span><\/p>\n

\"\"Per\u00f2, en general, les videotrucades han fet<\/span> converses<\/span> possible, i desenvolupar-se d’una manera que hauria estat impossible fa uns anys. Aquestes eines ens permeten mantenir relacions a llarga dist\u00e0ncia, connectar de manera remota les sales de treball i, tot i crear esgotament mental, promoure una certa sensaci\u00f3 d’unitat i proximitat durant una pand\u00e8mia. La fatiga del zoom fins i tot pot disminuir a mesura que la gent aprengui a desenredar l’embolic mental que creen les videotrucades. Per\u00f2 les reunions presencials mai desapareixeran i, de fet, seran m\u00e9s necess\u00e0ries que mai. El que est\u00e0 clar \u00e9s que el m\u00f3n real i el m\u00f3n en l\u00ednia han d’aprendre a conviure, i els espais de confer\u00e8ncies i reunions probablement hauran d’atendre aquest model de col\u00b7laboraci\u00f3 h\u00edbrid. <\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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En resum: les sales de reunions continuaran sent el centre neur\u00e0lgic d’una empresa, per\u00f2 la difer\u00e8ncia \u00e9s que hauran d’estar \u00abhabilitades per la tecnologia\u00bb per permetre la col\u00b7laboraci\u00f3 d’equips remots, amb flexibilitat per acollir un nombre variable de participants, i tot aix\u00f2 sense perdre de vista el factor \u00abwow\u00bb: l’experi\u00e8ncia tant de v\u00eddeo com d’\u00e0udio ha de ser molt millor que abans, a m\u00e9s de crear un espai \u00fanic i impecable. disseny est\u00e8tic.<\/span><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

La sala de reunions, tradicionalment, ha estat un dels llocs m\u00e9s importants de l’oficina d’una empresa. \u00c9s un espai multifuncional que es pot utilitzar com a lloc de reuni\u00f3, un espai on la creativitat pot fluir, un punt focal per iniciar i construir relacions amb clients, prove\u00efdors, empleats i accionistes, i per descomptat per a […]<\/p>\n","protected":false},"author":1,"featured_media":15506,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[106],"tags":[],"class_list":["post-15505","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized-ca"],"acf":[],"yoast_head":"\nLa sala de reunions a l'era post Covid | arthurholm<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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