Imagine arriving at the Burj Khalifa.
The elevator glides upward, past the clouds, until it opens on the 115th floor. You step into a boardroom suspended above Dubai’s skyline. Floor-to-ceiling windows frame the city below. At the center of the room, a striking boardroom table finished in soft beige leather commands attention.
And yet—there is nothing on it.
Almost like magic, the surface opens silently. From within, the Arthur Holm DynamicX2Talk UnderCover emerges: elegant motorized monitors rise smoothly, accompanied by perfectly aligned microphones and discreet connectivity. A laptop connects in seconds. A presentation appears. A meeting begins.
This is not technology asking for attention.
This is technology serving the moment.
Because when we talk about control and collaboration in modern workplaces, we often talk about systems. But users don’t experience systems—they experience moments: the first slide shared, the confidence of being heard, the flow of ideas, the feeling of inclusion. The real challenge today is transforming complex technology into experiences that feel intuitive, predictable, and deeply human.
At the Burj Khalifa, that challenge was met through a carefully orchestrated integration:
- Arthur Holm motorized retractable monitors, seamlessly built into the executive table
- QSC control and DSP systems for unified audio, video, and room automation
- QSC PTZ cameras with intelligent speaker tracking for effortless video conferencing
- Televic conference systems for precise microphone and meeting management
- Lightware AVoIP infrastructure ensuring flexible, low-latency video distribution
- A centralized control interface that makes everything feel natural and immediate
At the center of it all, the DynamicX2Talk UnderCover solution was chosen for one essential reason: invisibility.
When not in use, it disappears completely, preserving the purity of the table’s design. When needed, a gentle hand movement opens the cover, which retracts smoothly inside the table, revealing a monitor and two microphones. Even the interior plate has been meticulously customized—with HDMI connectivity, USB charging, and a finish painted to match the leather surface. Every detail matters. And it shows.
This project is a perfect example of true collaboration: interior designers, system integrators, manufacturers, and end users working together toward a shared vision. The result is a solution that balances elegance, reliability, and seamless integration—meeting the highest standards demanded by one of the world’s most prestigious locations.
High above the city, where decisions shape the future, technology no longer dominates the space. It simply appears—exactly when it’s needed—and quietly disappears when it’s not.
That’s the power of Arthur Holm DynamicX2Talk UnderCover.
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